About Us

Frequency: 20 times a year
Circulation: 21,645*

MMR: Mass Market Retailers, established in 1984, is the industry's only business-to-business global mass retail newspaper whose subscriber base consists exclusively of headquarters, regional and district level buying influences of the following distinct retail trade classes:

• Supermarket Chains
• Drug Chains
• Mass Merchandiser Chains (Multidepartmental)
• Warehouse Clubs
• Value Retailers
• Military Resales
• Select Global Chains

MMR: Mass Market Retailers primarily focuses on common areas of the store.  Over 80% of the editorial coverage and display advertising relationships are with the HBC/GM and nonperishable food categories.
MMR: Mass Market Retailers is divided into the following editorial sections:

• News
• Money
• Opinion
• Global
• Supply Side
• People
• Topics

MMR: Mass Market Retailers provides its advertisers with the most effective value proposition available today---broad trade channel reach and editorial support combined with unparalleled customer service, industry insight and an entrée into MMR’s exclusive retail access events.

*June BPA Audit Statement