BOISE, Idaho – Just in time for wedding season, Albertsons Cos. is offering its customers a new way to buy fresh, hand-cut wedding flowers online.

“We’re always searching for innovative ways to provide our high-quality products to customers in a way that fits their lifestyle needs,” said Chad Coester, senior vice president of Own Brands at Albertsons Cos. “Our online wedding flowers are just one more way we’re meeting our customers’ needs where and how they want us to, while making the experience convenient and affordable.”

Customers can visit an Albertsons Cos. banner website such as Albertsons.com, Safeway.com or Vons.com and find “Wedding Flowers” under the “Shop” tab. Or they can simply search for “Wedding Flowers” from the home page.

From there, customers select their collection, packages, ribbon color, and place their order at least 21 days before the event. Items available include bridal and bridesmaid bouquets, boutonnieres, corsages, aisle markers, centerpieces, garlands, and more. The order will arrive via FedEx three days before the event. From there, customers simply trim the stems, put them in water and keep them cool until the big day.

The pre-designed “do it yourself” debi lilly design floral collections complement any color palette, according to the retailer, which said that the easy-to-use online site allows customers to choose between several flower types and colors from various themed collections.

“Planning a wedding is stressful and expensive. With our online exclusive debi lilly design wedding flowers, customers get the look and quality of a custom wedding florist without the expense,” said Debora Steier, Albertsons Cos. vice president of floral. “Of course, customers can still visit our in-store floral specialists for all their floral needs, including wedding flowers, as they have for decades.”

All debi lilly design wedding flowers are sustainability grown and harvested as certified by Bloomcheck and the Rainforest Alliance, the company said.