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CVS names Kym White SVP, chief communications officer

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CVS names Kym White SVP, chief communications officer

WOONSOCKET, R.I. – CVS Health has named Kimberly (Kym) White senior vice president and chief communications officer, with oversight of corporate communications and reputation, media relations, social and digital communications, employee engagement, crisis and issues management, corporate social responsibility communications, and executive visibility. White will report to Tom Moriarty, executive vice president, chief policy and external affairs officer, and general counsel.

Kym White

“Kym was a key partner in helping us communicate our landmark decision to stop selling tobacco products more than five years ago, and left a lasting impression,” said Moriarty. “She understands we’ve been evolving as a company since, and it’s critical to have someone of her caliber helping shape our transformation story.”

White served most recently as senior vice president and chief communications officer for Vertex Pharmaceuticals, a global biotechnology company based in Boston. Additional in-house experience includes leading global corporate communications for Baxter International Inc., a diversified health care company based outside of Chicago.

An agency veteran for seven years, White was global sector chair for health at Edelman, the world’s largest public relations firm. She spent 16 years with Ogilvy/New York, where she held a variety of roles including global health chair and managing director of Ogilvy’s New York public relations business. White began her career at Burson-Marsteller in Chicago.

Industry accolades for White include being named one of the top 10 health influencers by PR Week and Medical Marketing & Media in both 2016 and 2017 and serving as a Cannes Lions Pharma juror in 2017.

“I’ve been so impressed by the leadership CVS Health has demonstrated over the past few years, including its response to the COVID-19 pandemic,” stated White. “Effectively communicating those efforts has never been more important, particularly for a company that interacts with one in three Americans every year and has nearly 300,000 employees across the country.”

White, a graduate of Northwestern University, officially joined the company on April 27 and will be based in New York City.


ECRM_06-01-22


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