WSL Future of Health Event

Kellogg recalls breakfast cereals

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BATTLE CREEK, Mich. — Kellogg Co. has issued a voluntary recall of select packages of its Corn Pops, Honey Smacks, Froot Loops and Apple Jacks cereals.

Kellogg Co. has issued a voluntary recall of select packages of its Corn Pops, Honey Smacks, Froot Loops and Apple Jacks cereals.

Working with the Food and Drug Administration, Kellogg said the recall came after reports of an "uncharacteristic off-flavor and smell." The company said the problem stemmed from the liner of the packaging, which contained a slightly elevated level of a substance that is commonly present at very low levels in the waxy resins used in FDA-approved packaging materials.

According to Kellogg, some consumers are particularly sensitive to these uncharacteristic off-tastes and smells and may have such temporary symptoms as nausea and diarrhea, which the company reported should subside shortly. The symptoms are not caused by any harmful material in the food, the company noted.

Only products with the letters "KN" following the "Better If Used Before Date" are included in the recall. No products in Canada are affected.

The recalled products are the following:

• Kellogg’s Apple Jacks, 17-ounce packages with Better if Used Before Dates between April 10, 2011, and June 22, 2011, and 8.7-ounce packages with Better if Used Before Dates between June 3, 2011 and June 22, 2011.

• Kellogg’s Corn Pops, 12.5-ounce packages with Better if Used Before Dates between March 26, 2011, and June 22, 2011; 17.2-ounce packages with Better if Used Before Dates between March 26, 2011, and June 22, 2011; and 9.2-ounce packages with Better if Used Before Dates between April 5, 2011, and June 22, 2011.

• Kellogg’s Froot Loops, 12.2-ounce packages with Better if Used Before Dates between March 26, 2011, and June 22, 2011; 17-ounce packages with Better if Used Before Dates between March 26, 2011, and June 22, 2011; and 8.7-ounce packages with Better if Used Before Dates between March 26, 2011, and June 22, 2011.

• Kellogg’s Honey Smacks, 15.3-ounce packages with Better if Used Before Dates between March 26, 2011, and June 22, 2011.

"We apologize to our consumers and our customers and are working diligently to ensure that the affected products are rapidly removed from the marketplace," said David Mackay, president and chief executive officer, Kellogg.

Kellogg has set up a page on its web site that provides more information about the recalled products. Consumers who have questions or would like a replacement product can contact the Kellogg Consumer Response Center at (888) 801-4163.

 


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