ISELIN, N.J. — LifeStyles Healthcare Ltd. has launched LifeStyles Zero, the brand’s thinnest natural rubber latex condom design.

“Much like our Skyn range paved the way as the first latex-free polyisoprene condoms, Zero will revolutionize the latex condom category by offering maximum sensation,” said LifeStyles chief executive officer Jeyan Heper. “Staying protected cannot and should not require a compromise on sensation, individuality or connection as a couple. We’re proud to be zeroing in on this issue and closing the gap.”

The company said the design offers individuals the confidence to feel sexually empowered.

All LifeStyles condoms are triple tested to meet U.S. reliability standards. The premium lubricated Zero condom is available at a wide range of retailers, drug stores, grocery stores and convenience stores nationwide, as well as online at Amazon.com.