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Mars Wrigley debuts Starburst Airs

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NEWARK, N.J. — Mars Wrigley Confectionery’s Starburst brand is introducing Starburst Airs described as a next generation aerated gummi candy.

“Starburst is delivering better moments and more smiles to gummi fans with our next generation aerated gummies — Starburst Airs,” said Justin Hollyn-Taub, senior director of U.S. fruit snacks for Mars Wrigley. “Starburst Airs are reimagined gummies that will leave candy-lovers enamored with the combination of Starburst flavors in a pillow-like texture.”

Starburst Airs will begin hitting shelves at select retailers this fall, with nationwide availability beginning in 2022.

Starburst Airs are available in Original and Sour Tropical packs featuring flavors, including strawberry, lemon, orange and cherry in Original packs, and sour kiwi, strawberry, pineapple, passion fruit and mango in Sour Tropical packs.


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