Tahiri will be responsible for leading the growth of the company across Europe, Asia, Latin America, the Middle East, Africa and New Zealand. He reports to Nature’s Bounty president and chief executive officer Paul Sturman.
“Faissal is a seasoned leader with a wealth of international experience,” Sturman said in a statement. “I am confident that his commercial expertise and deep knowledge of the global markets will help us achieve our aspirational goals for this important segment of our company.”
Tahiri comes to Nature’s Bounty Co. from Pfizer, where he served as global commercial lead for the company’s Established Products division. He also held various leadership positions throughout his career at Pfizer, including the management of the consumer healthcare and Rx functions in Canada, France, Latin America and Portugal. Tahiri began his career at Colgate-Palmolive, where he was responsible for brand marketing in the Middle East and the U.S.
“I am thrilled to take on a leadership role at The Nature’s Bounty Co.,” Tahiri said. “It is a company with an incredible portfolio of brands, and I look forward to building on the success of my colleagues and to help drive further growth for our international business.”