PepsiCo to acquire BFY Brands

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PepsiCo to acquire BFY Brands
PURCHASE, N.Y. — PepsiCo Inc. has entered into a definitive agreement to acquire BFY Brands, the maker of PopCorners snacks, expanding its better-for-you portfolio and production capabilities. Upon closing, BFY Brands will report to PepsiCo’s Frito-Lay North America division.

“BFY Brands offers distinctive products that deliver the great taste and ingredients consumers are looking for,” said Steven Williams, chief executive officer of PepsiCo Foods North America. “Their production capabilities will support the growth of our existing, more-nutritious snack brands.”

The PopCorners line of snacks is available in grocery stores nationwide and includes Flex Protein Crisps and Flourish Veggie Crisps.

The transaction is subject to customary conditions and approvals, including regulatory approvals.



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