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ShopRite adds new stores in Pennsylvania, New Jersey

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KEASBEY, N.J. — ShopRite recently opened two new stores, one in Pike County, Pa., and the other in Wayne, N.J.

The newest store debuted Sunday at the Westfall Town Center, in Pike County, Pa. The 73,000-square-foot  state-of-the-art and full-service supermarket, located at 111 Hulst Drive, will open Sunday, November 7th at the Westfall Town Center.

ShopRite

The ribbon cutting at the 73,000-square-foot ShopRite of Westfall Town Center store in Pike County, Pa.

“We are proud to open our new store in Westfall Township and look forward to serving the community and providing ShopRite value, variety, and quality — along with exciting new store features, décor and design, and amenities,” said Steve Savas, president, Shop-Rite Supermarkets Inc. (SRS), which operates ShopRite stores in New Jersey and the Hudson Valley and Capital Region in New York.

The 73,000-square-foot ShopRite of Westfall Town Center features Fresh to Table, an in-store space that reinvents traditional produce and fresh departments to provide inspired, high-quality food-to-go options and ingredients for shoppers looking for a one-stop-shop meal experience, the company said.

The store also debuted a fresh and new modern design and best-in-class aesthetic that carries through other ShopRite brand touchpoints such as digital platforms, circulars and clever store signage, according to the company, which noted that visitors will find Fresh to Table sections with ready-to-cook items (“Prep & Eat”), ready-to-heat and serve items (“Heat & Eat”), and ready-to-eat meals (“Grab & Eat”). The multi-purpose space will also feature ShopRite’s new and innovative Own Brand products, including our award-winning Bowl & Basket and Wholesome Pantry lines. Fresh to Table also incorporates convenient digital components such as ShopRite Express to pre-order meals online.

Other highlights of the “Fresh to Table” shopping experience include the “Tasty & Trending” section featuring on-trend, seasonal foods with items that change frequently. Tasty and Trending meals and snacks are selected by ShopRite chefs and registered dietitians with the goal of inspiring customers to explore unique meal options that are procured from departments across the store including Meat, Seafood, Produce, Bakery and more. Distinctive signage and designated registers for easy checkout also provide an easy and intuitive experience for customers shopping Fresh to Table in-store.

In addition, the store offers a large assortment of groceries and fresh produce, along with such features as: a meat department with trained butchers; from-scratch fresh bake shop offering store made bread, cakes and pastries; seafood department with fresh deliveries daily; produce department with large selection of organic and locally grown fruits and vegetables, and a floral department. For customer convenience, the store will offer both traditional and self-checkout lanes as well as the online shopping service, ShopRite from Home.

The store replaced the ShopRite of Montague outlet, located at the Tri-State Mall, which closeed its doors at 6 p.m. the day before the new store opened.

ShopRite

The Inserra ShopRite of Wayne, N.J.

The week before saw the opening of the ShopRite of Wayne Hills, located in Wayne, NJ. The 80,000-square-foot supermarket opened on October 31. (A ceremonial noontime ribbon cutting was held on Friday, October 29.)

“We are proud to celebrate the grand opening of the new ShopRite of Wayne Hills, our largest supermarket yet,” said Lawrence Inserra Jr., chairman and CEO of Inserra Supermakets, Inc. “This new store demonstrates our continued commitment to the community and family promise to offer incredible value, quality and service to our shoppers. We thank our customers for their commitment to us and patience as we prepared the new store.”

The new ShopRite of Wayne Hills will offer a large assortment of groceries and fresh produce along with hallmark Inserra Supermarkets features, including Patsy’s Butcher meat department with trained butchers; from-scratch fresh bake shop offering store made bread, cakes and pastries; seafood department with fresh, daily deliveries; produce department with a large selection of organic and locally grown fruits and vegetables and a floral department. For customer convenience, the store will offer both traditional and self-checkout lanes as well as the online personal shopping service, ShopRite from Home, which offers store pickup and home delivery options.

Other amenities include a ShopRite gourmet kitchen, staffed with professionally trained chefs serving restaurant-quality meals daily, a wellness center and an in-store Registered Dietitian. In addition, ShopRite will be hosting several in-store sweepstakes as part of the Grand Opening celebration. Customers can enter to win prizes such as a Thanksgiving Dinner for 10, holiday floral arrangements, holiday pies and cakes, a year’s worth of Frito Lay, Coca-Cola or Wise products, and even a Smart TV.

Established in 1954 by Patsy Inserra as a privately-held family business, Inserra Supermarkets is a member of the retailer-owned cooperative Wakefern Food Corp. Inserra Supermarkets Inc. operates 23 ShopRites, with New Jersey locations in Bergen, Hudson and Passaic Counties, and in New York, five stores are located in Rockland County.

The store replaced the ShopRite of Wayne, located at 625 Hamburg Turnpike in Wayne, NJ. That store closed its doors for the last time at 4 p.m. the day before the new store opened.

 


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