HALIFAX, Nova Scotia — Skinfix Inc. has expanded retail distribution for its Gentle Baby Collection of natural skin care products.

The company said the Skinfix Gentle Baby Collection is now on shelves at CVS Pharmacy and Target stores in the United States and at Shoppers Drug Mart and Walmart stores in Canada.

Priced from $8.99 to $19.99, the product line includes Skinfix Gentle Hair & Body Wash, Skinfix Gentle Baby Lotion, Skinfix Diaper Rash Balm and Skinfix Gentle Eczema Balm.

According to Skinfix, most baby skin care products aren’t gentle enough for babies that have dry, sensitive or eczema-prone skin. The dermatologist-recommended, pediatrician-tested Skinfix Gentle Baby regimen contains natural skin-healing ingredients like colloidal oatmeal, jojoba and sunflower oil and has no fragrances, steroids, nuts, soy, gluten, sulfates, parabens or phthalates.

“Now more than ever, parents are scrutinizing product labels and are conscious about what they are putting on their baby’s skin,” stated Amy Gordinier-Regan, chief executive officer of Skinfix. “Skinfix is a natural skin care line that is formulated for sensitive and eczema-prone skin. Our ‘no’ list of ingredients is just as important as the high-performance natural ingredients we put in. We are excited to bring the Gentle Baby Collection to more families in North America.”