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Blacksmith Applications

Blacksmith Applications acquires TABS Analytics

Blacksmith Applications acquires TABS Analytics

BOSTON — Blacksmith Applications, a leading provider of SaaS-based trade promotion management and optimization software to the consumer-packaged goods (CPG) industry, announced the acquisition of TABS Analytics. The combined entity brings together the market-leading trade effectiveness, data analytics, category management and shopper insights solutions of TABS with the technical acumen, trade management expertise and domain knowledge