PLMA October Leaderboard

CMO Solution Guide

The CMO Club and Catalina partner

The CMO Club and Catalina partner

ST. PETERSBURG, Fla. – Total video – which encompasses everything from linear TV to data-driven addressable TV to streaming video – is evolving into the next generation of TV. It’s where consumers are going and where brands need to be, per The CMO Club’s latest CMO Solution Guide produced in thought leadership with shopper intelligence leader Catalina.