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Curls

Beauty by Imagination names MacPherson CFO

Beauty by Imagination names MacPherson CFO

NEW YORK — Beauty by Imagination (BBI), a leading manufacturer of iconic haircare brands including Wet Brush, Goody, Ouidad, Curls, Bio Ionic, and ACE has appointed respected industry finance leader James MacPherson as Chief Financial Officer. Reporting to BBI CEO Francesca Raminella, MacPherson’s category expertise will be leveraged to steer the company’s financial strategies, identify

CURLS expands distribution to CVS stores

CURLS expands distribution to CVS stores

FRISCO, Texas — Natural hair care brand Curls has broadened its retail availability to 7,200 CVS Pharmacy locations nationwide. Curls said Thursday that CVS now carries Crème Brule Whipped Curl Cream, Goddess Curls Botanical Gelle, Lavish Curls Moisturizer and Passion Fruit Curls Control Paste, as well as select products from the Curls Blueberry Bliss Collection.