Kellogg to sell Keebler Cookies, related businesses to Ferrero

BATTLE CREEK, Mich. — Kellogg Co. has reached an agreement to sell selected cookies, fruit and fruit-flavored snacks, pie crusts, and ice cream cone businesses to the Ferrero Group and its related companies. The cash transaction is valued at $1.3 billion (or €1.16 billion, at current exchange rates), and includes brands and assets primarily related to