Freeman Beauty

Yellow Wood Partners to acquire Paris Presents

Yellow Wood Partners to acquire Paris Presents

GURNEE, Ill. — Yellow Wood Partners, a Boston-based private equity firm focused on investing in consumer brands and companies, has agreed to acquire Paris Presents Inc. from EagleTree Capital and its co-investors. As part of the transaction, Paris Presents will be merged with Yellow Wood’s current portfolio company Freeman Beauty, a leading specialty beauty company with

Freeman Beauty appoints George CEO

Freeman Beauty appoints George CEO

LOS ANGELES — Freeman Beauty has appointed Bill George as chief executive officer. Following the success of Freeman Beauty’s first National Face Mask Month in April, George is joining the company from Markwins Beauty Brands. Supporting Freeman Beauty’s full portfolio of brands, he will focus on continuing the company’s high growth in the mask category,