Gatta is top front-end merchant

January 11, 2017 by MMR Dollar General Corp., Front-End Merchant of the Year, Larry Gatta, mass market retailers 2017, Featured Articles, Issue 01-09-2017, Issues, Leading Headlines, People

GOODLETTSVILLE, Tenn. — Meetings with vendors are a big part of Larry Gatta’s job. As Dollar General Corp.’s senior vice president and general merchandising manager for consumables, Gatta attends more than 75 joint business plan sessions a year. In these meetings, the retailer and its suppliers develop the strategies to drive productive sales and review