A customer who has a positive shopping experience with a retailer will come back for more, a new study suggests, which seems obvious enough. But the research, conducted for the ICSC (International Council of Shopping Centers), found that a single in-store purchase translates into additional spending via the retailer’s online platform, and vice versa. The
NEW YORK —Black Friday lived up to its reputation as the busiest shopping day of the year, according to the International Council of Shopping Centers, which estimates that about 151 million people visited a mall or shopping center over the weekend. “Black Friday kicked the holiday shopping season into high gear, driven by positive consumer
NEW YORK — Retailers are gearing up for what is expected to be a big Thanksgiving weekend with announcement of special deals and tools to make online and in-store shopping easier. The stakes are high, according to a new survey from the International Council of Shopping Centers (ICSC), which found that consumers plan to spend