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Mars unveils Valentine’s Day offerings

Mars unveils Valentine’s Day offerings

NEWARK, N.J. — Mars has unveiled a variety of new limited-edition offerings from M&M’S, DOVE and Ethel M Chocolates, as well as personalized options on MMS.com, to help consumers choose gifts for Valentine’s Day. “While Valentine’s Day has historically been tied to couples, shopper data reveals an evolution in consumers’ patterns around Valentine’s Day,” said

Mars agrees to purchase Kind snack bars

Mars agrees to purchase Kind snack bars

CHICAGO— Mars said on Tuesday that it would acquire Kind North America, the company that makes healthy granola and energy bars. The acquisition of Kind North America will add to Mars’ existing partnership with Kind International that operates across 35 countries. Kind will operate as a separate business within Mars globally, the companies said. The

Snickers Peanut Brownie to rollout in December

Snickers Peanut Brownie to rollout in December

NEWARK, N.J. — Mars Inc.’s Snickers brand is launching Snickers Peanut Brownie nationwide starting in December and it is also available now for pre-order on Walmart.com. Snickers Peanut Brownie features individual squares of a layer of caramel and a chewy peanut-brownie filling, coated in the classic Snickers chocolate. Snickers first offered fans the chance to

Mars says palm-oil use now deforestation-free

Mars says palm-oil use now deforestation-free

MCLEAN, Va. — Mars Inc. announced it reached a milestone in its social responsibility efforts after trimming the ranks of palm-oil suppliers that can’t commit to preventing deforestation. Mars said October 6 that its use of palm oil in a variety of its chocolate confections is no longer contributing to the clearing of tropical forests,