Misty Muscatel Davis

Davis joins IRI as global chief marketing officer

Davis joins IRI as global chief marketing officer

CHICAGO — IRI has named Misty Muscatel Davis global chief marketing officer, the company said Tuesday. In her new role, Davis will drive marketing and sales initiatives in alignment with IRI’s growth strategies with the goal of accelerating demand, awareness and ecosystem growth. Davis joins IRI after a 16-plus year career at Google, where she