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O-T-C business

Video Forum: Nicholas Hall, Nicholas Hall Group

Video Forum: Nicholas Hall, Nicholas Hall Group

Nicholas Hall is one of the world’s leading experts on consumer health care. In this week’s Video Forum, Hall, executive chairman and creative solutions director at the Nicholas Hall Group of Cos., analyzes the trends shaping the O-T-C business. The impact of e-commerce, sources of innovation, and emerging growth categories are among the topics addressed.