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Rick Gomez

‘Target Run’ initiative augmented

MINNEAPOLIS — Last summer Target Corp. introduced its “Target Run” campaign, which highlighted the affordable everyday essentials Target customers can pick up in “one stop, all done” shopping. The effectiveness of that campaign has been incredibly strong, according to executive vice president and chief marketing officer Rick Gomez. Now, Target has expanded its fulfillment options,

Target names Rick Gomez as marketing chief

Target names Rick Gomez as marketing chief

MINNEAPOLIS — Rick Gomez has been promoted to executive vice president and chief marketing officer at Target Corp., effective January 29. Gomez, who has been senior vice president of brand and category marketing, succeeds Jeff Jones, who had left the company to join Uber Technologies Inc. Gomez will be responsible for furthering Target’s brand positioning