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SmartyPants Vitamins

Unilever to acquire SmartyPants Vitamins

Unilever to acquire SmartyPants Vitamins

ENGLEWOOD CLIFFS, N.J. — Unilever has signed an agreement to acquire SmartyPants Vitamins, a U.S.-based vitamin, mineral and supplement company. Based in Los Angeles, SmartyPants Vitamins was founded in 2011 by entrepreneurs Courtney Nichols Gould and Gordon Gould, who said they set out to create a comprehensive supplement made from premium ingredients to support the