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The National Retail Federation

NRF holiday retail sales forecast reflects strength

WASHINGTON — The National Retail Federation (NRF) has projected holiday retail sales in November and December — excluding automobiles, gasoline and restaurants — to increase between 4.3% and 4.8% over 2017 to $717.45 billion to $720.89 billion. The forecast compares with an average annual increase of 3.9% over the past five years. “Our forecast reflects