Key Brands names Vanessa Haynes sales and marketing director

LOS ANGELES — Key Brands International Ltd. has appointed Vanessa Haynes director of sales and marketing to oversee further development of the company’s brands, including it Haircare, Vital Care and JAX Premium Men’s Hair Care. “Vanessa has a deep understanding of retail markets, the manufacturing business and people,” said Harvey Vechery, chief executive officer and president of Key Brands.