MINNEAPOLIS — Target Corp. said Wednesday that it will kick off this year’s holiday shopping season in October with its three-day Target Deal Days sales event, scheduled for October 10 through 12.

Target will offer deals online, through the Target App and — for the first time — at all Target stores. The retailer also is introducing what it describes as a new, industry-leading Holiday Price Match Guarantee, committing to match the lowest prices at Target starting earlier than ever.

“As we approach the holiday season, guests are excited to shop early, and our team is ready to help them prepare so they can celebrate what matters most — time with family and friends,” said Christina Hennington, executive vice president and chief growth officer at Target. “That’s why we’re bringing back Target Deal Days, offering incredible value earlier than ever, and making the shopping experience even easier with deals available online, through the Target App and in our more than 1,900 stores for the first time. We’re also introducing a new, industry-leading Holiday Price Match Guarantee – all designed to provide guests with the confidence they’re getting the best deals at Target, no matter when they choose to shop.”

Target said its guests can get an early start on their holiday shopping by taking advantage of deep discounts across the retailer’s entire product assortment, including such items as TVs, Beats headphones, fleece, video games, vacuums, kitchen appliances, and food and beverage offerings. The Target Deal Days sales event will feature thousands of items across every category, including national brands and the retailer’s exclusive owned brands. Shoppers can also take advantage of a variety of shopping options, including same-day fulfillment services like Drive Up, Order Pickup and Same-Day Delivery with Shipt, the retailer said.