SOLON, Ohio — ECRM says it has enhanced its data and analytics website (www.ECRMData.com) with added functionality and increased retail coverage.

ECRM says it has enhanced its data and analytics website (www.ECRMData.com) with added functionality and increased retail coverage.

"ECRM Data’s redesign provides a more insightful, intuitive and user-friendly site without sacrificing powerful report functionality," said chief architect Kurt Repola. "We took a clean and strategic approach to create a resource that can be utilized across multiple job functions within an organization so that everyone can understand why some promotions are successful and others are not."

ECRM Data captures promotional information from the top 500 U.S. and Canadian retailers across 15 retail channels and all product categories.