CHICAGO — Hair growth brand Viviscal was mentioned earlier this month on the popular ABC-TV daytime talk show "The View."

Hair growth brand Viviscal was mentioned earlier this month on the popular ABC-TV daytime talk show "The View."

A product line of Lifes2good Inc., a natural health care company, Viviscal appears in the last 15 minutes of the program in a segment on hair loss as a part of the total solution by Dr. Doris Day, a New York dermatologist who specializes in laser, cosmetic and surgical dermatology.

Day is a popular media personality in the area of cosmetic dermatology and has spoken extensively on the topic, including for The Discovery Channel, "Good Morning America," CNN, "The Today Show" and "The Tyra Banks Show," and has written for or been featured in such publications as In Style, Allure, Vogue, Glamour, W, Redbook and Health.

Viviscal products include the dietary supplements Viviscal Extra Strength (for thinning hair) and Viviscal Hair Repair (for damaged hair) as well as Viviscal shampoo and scalp cleanser, Viviscal conditioner and Viviscal scalp lotion.