Joe Fresh joins the mix at Hy-Vee
WEST DES MOINES, Iowa — Hy-Vee Inc. has begun offering apparel and accessories under the Joe Fresh brand, marketed in Canada by Loblaw Cos. The assortments are available at selected stores in seven Midwest markets, and offerings vary by store. The assortments include Joe Fresh apparel, accessories, footwear and beauty products for women, men, children