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L’Oréal Paris launches new haircare line at Walmart

L’Oréal Paris launches new haircare line at Walmart

NEW YORK — Building off the success of the 2023 L’Oréal Paris Elvive Hyaluron + Plump collection, which launched exclusively at Walmart in the fall of 2022, the brand has once again collaborated with the retailer on exclusive haircare line. The new Hyaluron + Pure collection features a shampoo, conditioner, and oil-erasing scalp serum. L’Oréal