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Zicam Cold Remedy Medicated Fruit Drops

Zicam adds Medicated Fruit Drops to its cold remedy lineup

Zicam adds Medicated Fruit Drops to its cold remedy lineup

BRIDGEWATER, N.J.— Matrixx Initiatives Inc.’s Zicam brand is expanding its cold remedy product lineup to include Zicam Cold Remedy Medicated Fruit Drops. Available in an assortment of fruit flavors, the company said the drops are formulated to help consumers shorten the length of their cold when taken at the first sign of symptoms. “Coming down with