Kellogg’s teams with Shaquille O’Neal
BATTLE CREEK, Mich. — Kellogg Co. is planning to introduce a new cereal, Kellogg’s Frosted Flakes with Crispy Cinnamon Basketballs. In anticipation of that launch, the company is giving fans the chance to win an autographed box signed by legendary basketball Hall of Famer Shaquille O’Neal. Fans can enter for a shot at winning a