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NielsenIQ

E-commerce fueling new delivery options

NEW YORK — As many retail executives have predicted, the massively accelerated consumer shift to e-commerce triggered by the COVID-19 pandemic shows no signs of reversing itself. On the contrary, the convenience of home delivery and curbside pickup is fueling shoppers’ desire for ever-faster fulfillment, and major retailers across trade classes are responding with enhanced

Shoppers prioritize delivery speed over sustainability

Shoppers prioritize delivery speed over sustainability

CHICAGO – While U.S. shoppers are increasingly pledging their allegiance to sustainable products and eco-friendly lifestyles, their need for speed with online order deliveries defies those attitudes, according to insights from NielsenIQ’s recent Omnibus Survey, conducted from February to March 28. The study’s most significant findings hammer home consumers’ surging penchant for speedy delivery: 61%