NRF forecasts retail sales to reach at least $5.23 trillion in 2024
WASHINGTON – The National Retail Federation today forecast that retail sales will increase in 2024 between 2.5% and 3.5% to between $5.23 trillion and $5.28 trillion. The announcement was made during NRF’s fourth annual State of Retail & the Consumer virtual discussion on the health of American consumers and the retail industry. “The resiliency of consumers continues