dunnhumby Consumer Pulse Survey

Consumers perceptions of food inflation worse than reality

Consumers perceptions of food inflation worse than reality

CHICAGO — U.S. consumers are now more worried about rising food prices, the economy, and their own personal finances than they are about getting COVID, according to the latest study from the customer data science company dunnhumby. And consumers perceive food inflation as being much higher than it actually is. American consumers surveyed for the

Dunnhumby study: consumer confidence is rebounding

Dunnhumby study: consumer confidence is rebounding

CHICAGO – Americans, for the first time since the pandemic began, are beginning to feel noticeably better about personal finances and are now prioritizing value over speed when they shop. That’s according to the seventh wave of the dunnhumby Pulse Survey, a year-long worldwide study of the impact of COVID-19 on customer attitudes and behavior

Study: Consumers concerned about food prices

Study: Consumers concerned about food prices

CHICAGO — Nearly half (49%) of U.S. consumers say their personal finances are poor, according to the latest dunnhumby Consumer Pulse Survey. That’s a 20% increase from July. And a majority of consumers (68%) said the economy as a whole isn’t good either, and 91% said they are closely watching store prices. The survey also