BAVIS_1170x120_10-22-20

Erik Keptner

Rite Aid to launch Performance Media powered by Quotient

Rite Aid to launch Performance Media powered by Quotient

CAMP HILL, Pa. — Rite Aid has enhanced its targeted digital media capability through a partnership with the leading digital promotions, media, and analytics company, Quotient, to exclusively connect brands and advertisers to Rite Aid digital customers. At a time when marketers are foregoing traditional channels in favor of more targeted and measurable alternatives, Rite

Wakefern names Erik Keptner SVP of marketing

Wakefern names Erik Keptner SVP of marketing

KEASBEY, N.J. — Wakefern Food Corp. has tapped supermarket industry veteran Erik Keptner to serve as senior vice president of marketing. Keptner brings nearly 20 years of experience to his new role at Wakefern, the nation’s largest retailer-owned cooperative. He will be responsible for developing marketing and merchandising strategies for the cooperative, whose member companies own